New format sales for The Lie Detective
22nd August
True North, the largest factual indie in the North of England and FremantleMedia, one of the largest creators, producers and distributors of television brands in the world, proudly announce a host of new international sales of The Lie Detective, a year after the shows UK premiere on Channel 4 in August 2016.
The highly-charged factual reality series, which sees current couples, wannabe couples, and ex-couples engage in heart-to-heart and compellingly candid conversations with their loved ones to find out whether they’ve always told it like it is, is distributed by FremantleMedia who hold the global tape and format rights (excluding the US).
This unique factual format lets us eavesdrop on Exes and Current couples as they have the most honest conversation of their lives. Using a Lie Detective to find out EXACTLY what’s going on in each other’s minds.
To date, FremantleMedia International has completed tape sales in Africa, Russia, Sweden, Australia, Hong Kong, Taiwan, India Sub-Continent, New Zealand, Pan-Regional Asia and Latin America Pan-Regional with additional offers pending in several other territories.
FremantleMedia has also produced or licensed local versions of The Lie Detective in the Netherlands, Belgium, Norway, Greece, Slovenia and Latvia with several additional options still in play. In Belgium, (airing on commercial network Vier) the show was a hit with young adults (15-34), performing up to +88% higher than Vier’s prime time average.
The Lie Detective has delivered True North a number of accolades since launch. The show was shortlisted for a C21 Format Award, won an RTS Yorkshire Award, picked up a Prolific North Award and is entered for an International Emmy. It was also one of the key titles featured at The Wit in MIPCOM 2016. A viral clip of the show has already notched up almost 7 million views.
https://youtu.be/Qcx4BcGaEF8?list=PLBKfErliSueObQS-FqjzI7f2kagEBBiAg
Marc Allen, Managing Director, True North commented, “Creating a breakout format and seeing our shows remade internationally has always been an ambition for us here at True North. So to see The Lie Detective capture the imagination of so many international broadcasters so quickly is amazing. We hope the success of these international versions will see the brand continue to grow globally and create a platform for more of our ideas to travel internationally”.
Angela Neillis, Director of Non-Scripted: UK, EMEA and Asia Pacific, Global Content, Fremantle Media International commented, “When we first spoke to True North about The Lie Detective, we knew that the show had massive potential for distribution as both a finished tape sale of the Channel 4 version, but also as a format, which Fremantlemedia has converted into a remarkable number of sales. True North’s show has absolute honesty at its core which provides audiences with awkward revelations, heart felt declarations or relationship destroying confessions – all addictive viewing.”
Press contacts:
Faber & Bishopp PR
Steph Faber or Tamara Bishopp
steph@faberbishopp.co.uk or tamara@faberbishopp.co.uk
07753 827777 or 07769 707010
About True North
True North is one of the fastest growing television and media producers in the UK – creating smart contemporary shows and devising entertaining factual formats. In the past twelve months, we have made and transmitted more than 150 hours of content, with our high-profile productions airing on BBC One, Channel 4, Channel 5, MTV, National Geographic, CBBC, UKTV and Crime and Investigation Network. We’re proud of our ability to make first-class content that’s watched in almost every territory in the world.
True North has its own post-production house with outstanding facilities and resources. From our base in the North of England, we create sought-after content for global audiences.
We are proud of our integrity and our commitment to the very highest production values. As one of the 2017 Broadcast Best Places to Work, our exceptionally friendly and supportive atmosphere means that we’re the company of choice for many of the UK’s most talented content creators.
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